As I do this, I can’t help but reflect on how many have decided to go their own ways in these economic times. So many people, out of work, have decided to create their own opportunities.
Admirable, encouraging, and inspirational I think. I also notice, however, that many are trying to do so without doing the necessary research. Make sure you understand how your business should work and what is needed for it to work legitimately.
My favorite tip: Your #1 ally in creating and maintaining a business presence is the internet. Make it your best friend.
Research the various aspects of your chosen field. Study your competitors. Review the Small Business Association’s website at SBA.gov. Join SCORE and take the free opportunities available there, especially the one-on-ones with experienced SCORE counselors. (There are thousands available – for every subject you need!)
Get involved with Facebook, Twitter and other social media communities. Join Meetup to find like-minded business owners and networking events to participate in. Read the blogs of other small business owners to see what issues they are facing so you can be proactive.
Owning a successful small business is a 24/7/365 job. Make sure it’s going to be one you love!
Check out this article by columnist Dave Archer. It’s short and sweet yet still hits the high notes…